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Getting Down to Brass Tacks

If you Google the words Arrington Embargo this morning, you'll find more than 3,300 blog results, which should dispel any lingering doubts you may have that 1) the man knows how to strike a nerve and 2) we're living in a world where search is king. Whatever you may think of... Read More »

Think about it. A CEO walks up to a smaller competitor and says “let’s get married.” The other guy says, “Let’s talk.” While this actually happened to Kayak CEO Steve Hafner – chronicled by Sramana Mitra in Entrepreneur Journeys – not all relationships are this easy to establish. Let’s take the... Read More »

An interesting conversation sparked up today in response to this tweet of mine: Buddy Media (client) whitepaper: What Advertisers Need to Know About Branded Social Media Applications" http://bit.ly/nW0h Another blogger, and fellow PR pro, messaged me asking, "Just noticed your use of (client) by the way for client-related "tweets". SOP for... Read More »

A few weeks ago, Horn Group and Girls in Tech hosted an open discussion about the future of PR. In the end, we probably raised more questions than we answered. Here's the biggest one: is social media killing PR? I think its closing some doors and opening others. Frankly, if my... Read More »

I'm not sure which of the famous posts--Scoble, Arrington, Calacanis--and the responses from Steve Rubel, Brian Solis and others, planted the seed. Several of us were sitting in an office one day talking about where PR is going, and the fact that in all the noise about the so-called death of... Read More »

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